Chilton’s Artisan Bakery

Real people making real food

Chilton’s Artisan Bakery

overview

The Chilton’s artisan bakery team were branching out into the consumer world of supplying deliciously baked products direct to the end user. Chilton’s approached Fox & Lee needing a brochure to not only display their product range, but kick-start their marketing campaign. They were also after something that would reflect the Chilton’s high-end quality products, be eye-catching and a little different to the usual style of brochure.

The Fox & Lee crew got together and devised a few concepts of various brochures and folds with the winning (and favourite) concept being the oven mitt. The oven mitt was a huge success among the Chilton’s staff and consumers, being a simple yet effective alternative to a standard square edge brochure.

Graphic design and custom illustrations along with excellent professional photography all helped in bringing the visual identity of the brochure together beautifully. A custom die-line was created from scratch, before the design process started, not only to ensure placement of products and copy was structured properly but to ensure the scalloped edging would align perfectly when folded.

Services Provided

  • Graphic Design
  • Digital Design
  • Copywriting
  • Illustration
  • Conceptual Design
  • 3D Mockups
  • Finished Art
  • Research
  • Project Management
  • Custom Die-Lines
  • Brand Quality Control
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Chilton's

DELICIOUSLY DELIGHTFUL INSPIRATION

The Chilton's oven mitt brochure was a huge success among staff and consumers being an effective alternative to a standard square edge brochure.

Chilton's Artisan Bakery
Chilton's Artisan Bakery
Chilton's Artisan Bakery
Chilton's Artisan Bakery
Chilton's Artisan Bakery
Chilton's Artisan Bakery
Chilton's Artisan Bakery

CUSTOM DIE-LINE

THINKING OUTSIDE THE BOX

A custom die-line was created from scratch, before the design process started, not only to ensure placement of products and copy was structured properly but to ensure the scalloped edging would align perfectly when folded.

Chilton's Artisan Bakery

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